A Strategic communications & positioning practice
A Strategic communications & positioning practice
Telling people about your work isn't convincing them
Telling people about your work isn't convincing them
Doing the work and making people understand it are two different jobs. We help find the right words and reach it to the right people. Idea Currents is a boutique practice for small businesses, first-time founders, solo practitioners, and mission-driven orgs where communications needs to catch up the work.
WHAT'S MISSING
WHAT'S MISSING
Good work won't always speak for itself
Good work won't always speak for itself
It needs a voice to reach
those who matter
It needs a voice to reach
those who matter
Your pitch keeps changing but nothing sticks
Your pitch keeps changing but nothing sticks
Customers, funders, partners, don't get your unique value
Customers, funders, partners, don't get your unique value
You post on schedule with no engagement or real leads
You post on schedule with no engagement or real leads
You have all the tools and resources, just no results
You have all the tools and resources, just no results
STRATEGY BEFORE EXECUTION
SHARED CONTEXTS
SENIOR TEAM, LIMITED CLIENTS
CAPACITY, NOT DEPENDENCY
YOU DON'T HAVE TO DO IT ALL
SERVICES
We learn how you work before we build what you need
We learn how you work before we build what you need
Four ways to work with us, each shaped to what you wish to achieve and . We leave you with simple tools and systems to keep you on track, without us.
Four ways to work with us, each shaped to what you wish to achieve and . We leave you with simple tools and systems to keep you on track, without us.
SERVICES
Personal branding coaching
Personal branding coaching
A 3-month engagement for founders and senior professionals who want to show up online consistently and authentically
A 3-month engagement for founders and senior professionals who want to show up online consistently and authentically
SERVICES
Positioning & portfolio sprint
Positioning & portfolio sprint
A short and focused engagement for practitioners and professionals to discover their unique value and build a portfolio or asset that converts
A short and focused engagement for practitioners and professionals to discover their unique value and build a portfolio or asset that converts
SERVICES
Socials subscriptions
Socials subscriptions
Monthly strategic support for brands and individuals that replaces ‘what should I post?’, with a clear plan that give results
Monthly strategic support for brands and individuals that replaces ‘what should I post?’, with a clear plan that give results
SERVICES
Strategic Planning
Strategic Planning
Tailored support for small mission-driven teams struggling to communicate impact and engage stakeholders
Tailored support for small mission-driven teams struggling to communicate impact and engage stakeholders
we're in your corner
we're in your corner
Your work has value. Let's make it clear to the people who matter
Your work has value. Let's make it clear to the people who matter
who Idea currents Works with
who Idea currents Works with
Small teams and individuals
creating real value
Small teams and individuals
creating real value
Individual practitioners
Individual practitioners
Founders and Professionals unsure how to show up publicly consistently and authentically
They don't know how to show up
Small businesses
Small businesses
Unique, high-value products and services without the time or resources, to take it to people who matter.
They're busy doing the work.
Mission-driven organisations
Mission-driven organisations
Creating impact and doing good work that funders and partners don't hear enough to support
They do important work
Behind the scenes
Five beliefs that anchor our work
Five beliefs that anchor our work
Five beliefs that anchor our work
Our beliefes shape what we offer, how we work, and who we take on.
Our beliefes shape what we offer, how we work, and who we take on.
01
01
The Real Gap
The Real Gap
Your work isn't lacking, we find what is and fix it
Your work isn't lacking, we find what is and fix it
02
02
Shared Contexts
Shared Contexts
We build to need, so it fits how you actually work
We build to need, so it fits how you actually work
03
03
Capacity, not dependency
Capacity, not dependency
We build the system, then step back. Shout if you need us.
We build the system, then step back. Shout if you need us.
04
04
You don’t have to do it all
You don’t have to do it all
The best team bring in support. You choose what we help with
The best team bring in support. You choose what we help with
05
05
Senior & Personal
Senior & Personal
Senior team and small client roster so you get more of us.
Senior team and small client roster so you get more of us.
Resources
Simple solutions , to get you moving
Simple solutions , to get you moving
Free templates and guides of what we use at Idea Currents for communications, sales, planning and more.
Free templates and guides of what we use at Idea Currents for communications, sales, planning and more.

Tool
Tool
Tool
Map your People
Map your People
Map your People
Transform "I should network more" into one clear name and one next step. A simple tool to sort your contacts and choose who to reach out to first.
Get Resource
ABOUT US
A team that's been where you are.
Here to make it easier.
A team that's been where you are.
Here to make it easier.
Between the two founders, our team has more than a decade in international development and communications. The common thread: turning complex, important work into stories and narratives that funders, partners and clients understand and act on.
We built our careers in India and the Netherlands, in small teams, as independent professionals, and as first-time founders. We know what it's like to do work that matters with limited resources.
So we started Idea Currents to help others like us. We listen, co-create and then leave to use what was built. We stay in touch, available to help where and when needed.
Between the two founders, our team has more than a decade in international development and communications. The common thread: turning complex, important work into stories and narratives that funders, partners and clients understand and act on.
We built our careers in India and the Netherlands, in small teams, as independent professionals, and as first-time founders. We know what it's like to do work that matters with limited resources.
So we started Idea Currents to help others like us. We listen, co-create and then leave to use what was built. We stay in touch, available to help where and when needed.
Senior team, no account managers
Senior team, no account managers
Fewer clients, deeper attention
Fewer clients, deeper attention
Aim to be redundant
Aim to be redundant
TESTIMONIALS
TESTIMONIALS
Hear what our clients have to say
Hear what our clients have to say
Vinay
Vinay
Samvedna development society - Environment Defence Fund
Samvedna development society - Environment Defence Fund
The process was well organised. I couldn't have got there on my own
The process was well organised. I couldn't have got there on my own
My LinkedIn profile never matched the depth of my experience, or the range of ideas in my head. Ten years in the development sector across India and the USA, and it didn't show.
The IC team changed that. Through structured brainstorming, they helped me find my core proposition and my audience. From there, we arrived at themes that fit my work naturally, and messages that are bold and still sound like me
My LinkedIn profile never matched the depth of my experience, or the range of ideas in my head. Ten years in the development sector across India and the USA, and it didn't show.
The IC team changed that. Through structured brainstorming, they helped me find my core proposition and my audience. From there, we arrived at themes that fit my work naturally, and messages that are bold and still sound like me
When your work doesn't or can't speak for itself, we help it.
©
2026
Idea Currents. All rights reserved.
Senior thinking. Limited clients. Built to leave.
When your work doesn't or can't speak for itself, we help it.
©
2026
Idea Currents. All rights reserved.
Senior thinking. Limited clients. Built to leave.
When your work doesn't or can't speak for itself, we help it.
©
2026
Idea Currents. All rights reserved.
Senior thinking. Limited clients. Built to leave.